In 2019, New York City experienced a wave of suspicious crime. Bodega owners locked down their pre-packaged snacks, fast food restaurants found food strewn about, and unsuspecting commuters had their "Big Slurps" ripped from their hands.

 

At the center of the misdeeds were Avocado, Carrot, and Tomato: The Good Food Vegilantes, a band of live action puppets, who weren't willing to make peace until all New Yorkers started making healthier food choices.

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They were angry, fluffy, and up to some good.

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Created for The American Heart Association's 2019 Heart & Stroke Ball, the Good Food Vegilantes were determined to both bring awareness to the healthy food access inequalities that occur within New York City neighborhoods and stop the injustices at all costs. To catch the rampant veggies and help spread their word, the "Good Food Wanted Ads" were pasted up on bus stops, inside subway trains, and the Heart & Stroke Ball itself, with footage of all three vegilantes wreaking havoc, in their own way, displayed on the big screen in the heart of New York City's Times Square.